
McKinsey Quarterly has an interesting free (but you need to register) article entitled The next revolution in interactions.
The gist is that discretionary knowledge work is growing like topsy, and transactional knowledge work is in decline. Routine transactional jobs have been automated or outsourced or re-engineered out of existence. The more complex jobs (McKinsey calls this tacit work) involve interacting with other people, problem-solving, and things that are difficult to reduce to a routine. The complex jobs are higher up the food chain: they pay more and they have more impact on organizational performance.
According to McKinsey,
McKinsey says the shift from routine to tacit work “upends everything we know about organizations.” Geez. Guess we better call in some high-priced consultants to help us figure this one out, eh?
McKinsey offers three suggestions.
- Funnel routine stuff away from tacit workers.
- Performance support and workflow learning
- Web 2.0 and collaboration software
It warms my heart to see that McKinsey and I agreeing on this although I describe it in simpler language. What they call tacit work, I’ve been calling improv and what they call an unclear path is what I’ve been describing as informal learning. My summary would be that while you may get away with treating transactional workers as if they were machines, you’ve got to treat discretionary knowledge workers as fellow human beings.
I don’t want confusion to arise between informal learning (the subject) and my take on informal learning (my opinions). That being the case, I intend to mark my stuff with the logo informL. InformL.com will soon be the URL here.


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2 comments ↓
Sounds like McKinsey & Co have taken Dan Pink’s latest book, mixed it with Thomas Friedman’s and added some stats to create their new brand of consulting for 2006. Gee, wish I could do that and get some new consulting gigs too
(BTW, congratulations on finishing your book)
Jay,
I love the cultural implications of “unclear path”. McKinsey can’t promote something without marking it with negative pheromones. They’re speaking from a culture where clear = good and unclear = bad. (Not all cultures align on those values).
They’re right, of course, to point out the unpredictability of this, particularly given the structural nature of resistance. Believe me, it runs deep, precisely because it’s so profoundly cultural, going well beyond people’s logical choices, well beyond even freakonomic choices where awareness of interest is critical. The question is when will the threshold of awareness finally be crossed so that decision-makers can act with their usual illogical (or pseudo-logical) style but for once in their actual self-interest.
At least McKinsey & co have given their imprimatur to some of the key ideas. And their suggestions 2 and 3 have an absolutely delicious taste.
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